Five high school students who dreamed up Skyguard, a fictional aerial surveillance company, were the winners Friday of a new young entrepreneur competition after presenting a business plan on providing sky-based security for large events.
The mock company would use drones with infrared thermal detection, night vision and a large high-quality scope camera to provide extra security for events such as athletic games, marathons and music concerts.
The Skyguard team was part of 18 students who spent the week devising four fictional business plans at the inaugural Ready Set Launch young entrepreneur program at the Center for Entrepreneurial Innovation on the GateWay Community College campus in Phoenix.
Besides learning how to write business plans, the students learned marketing, branding and advertising. They shot commercials and radio spots for their company, and came up with the ideas, logos and company positions. The students also heard from entrepreneur guest speakers. Friday was the culmination of the week-long workshop.
“The mission was to give them practical and inspirational tools,” said Alisa Lyons, the workshop facilitator and co-founder of Sloan Lyons Public Affairs. “Today is about celebrating all their hard work. The presentations are celebrations of what they learned.”